“The customer is king.” An age-old adage that business professionals learn the minute they have their first sales lesson. Whether that’s in the warmth of a cozy university classroom, or on the battlegrounds of the bullpen getting your feet wet in sales for the first time. Either way, the theory remains: the customer is the king. In more recent years, this theory has become transparent through the emphasis that both businesses and consumers place on the customer-experience and customer satisfaction. Keep reading to learn how an ISO 9001 certification will boost your customer experience, and therefore customer satisfaction, almost instantly.
ISO 9001 is a set of industry standards published by the International Organization for Standardization (ISO). This specific set of standards deals with an organization’s quality management system. In other words, the systems, processes, and procedures that govern and structure your organization in order to maintain a level of standard that meets both international regulations, and the expectations of your customers.
The ISO 9001 standards, like many ISO publications, are widely recognized as the internationally accepted set of best-practices and industry-standards for quality management systems. Therefore, achieving ISO 9001 certification brings your organization a reputation of excellence, authority, and trust in your industry.
Customer Satisfaction and The Customer Experience
The main focus of the ISO 9001 standards is quality management. The quality standards to which an organization upholds itself speak a lot to the organization’s values and principles of operation. These are elements that consumers are paying more and more attention to as business-to-consumer relationships continue to evolve.
With the era of information giving the general public much more access to what used to happen “behind-the-scenes” has created a much higher expectation for businesses to operate in a socially responsible manner. This means prioritizing more than just revenue, and contributing back to international causes.
WIth ISO certifications, businesses can establish direct avenues of contribution and societal giving that are aligned with the United Nations sustainable development goals, or SDG’s.
Final Notes On ISO 9001 and Customer Satisfaction
With a higher emphasis placed on standardizing and delivering high quality, while still operating with a sense of social responsibility, ISO 9001 certifications bring loads of value to your business.
For more information on ISO 9001 certification, or any industry standard needs, visit Glacier Consulting today and get in touch with an expert ISO consultant.
Great Article